About Us
Meet our Founder
Lerato Rampana is the visionary behind Kathabo Media. With over a decade of experience in corporate communications and live events, Lerato combines strategic insight with creative flair to bring unforgettable experiences to life. A graduate of Henley Business School Africa, she began her career coordinating small-scale workshops and quickly scaled up to managing national conferences and golf days for leading brands. Lerato’s passion for excellence and her hands-on leadership style ensure every Kathabo project is executed with precision and purpose.
How It All Started
Kathabo Media began as a vision to redefine event production in Bloemfontein. From our earliest days, we set out to build a company that delivers end-to-end communications and marketing under one roof. Anchored on corporate events, exhibitions and golf days, we combined innovative thinking with unwavering professionalism to create memorable experiences for clients across South Africa.
Our Process
Discovery and Planning
01
Analysis
We start every project by diving deep into your objectives, audience and existing assets. Through stakeholder interviews and market research, we map out opportunities, challenges and success metrics.
02
Strategy
With insights in hand, we craft a strategic blueprint that aligns goals with timelines and budgets. Whether it’s a product launch or an annual summit, our strategy outlines the key messages, engagement tactics and brand touch points that will make your event stand out.
03
Foundations
Before any design work begins, we establish the essential building blocks: brand guidelines, key performance indicators and logistical frameworks. This groundwork ensures every subsequent phase runs smoothly and delivers measurable impact.
Design and Development
01
Crafting
Our creative team transforms strategy into concepts. From naming and theme ideation to mood boards and storyboards, we sculpt the narrative that will drive your event’s look and feel.
02
Design
Leveraging our in-house expertise in graphic development, décor and audio-visual integration, we turn concepts into polished designs. Each asset—from invitations to stage graphics—is rendered to the highest standard of quality.
03
Development
In this phase, we source and assemble every element. Our inventory spans event infrastructure, videography equipment and branded collateral. We coordinate vendors, secure permits and integrate digital platforms to ensure everything is in place.
Implementation
01
Execution
On event day, our team becomes an extension of your brand. We manage setup, technical rehearsals and on-site logistics, maintaining constant communication so every detail unfolds flawlessly.
02
Launch
From opening remarks to live social media coverage, we orchestrate each moment for maximum engagement. Our media relations specialists handle press coordination while our production crew delivers seamless audio-visuals.
03
Optimization
After launch, we evaluate performance against your KPIs. Through attendee feedback, engagement analytics and debrief sessions, we identify areas of success and opportunities for improvement—so that each Kathabo event builds on the last.